Hi, I’m Roberta.

I’m a UX leader and career coach.

I intentionally hold space and create experiences that empower people to connect with themselves and others more deeply. I explore with strategic curiosity and craft experiences that serve customer and employee needs.

What I Do
  • Help companies gain deeper understanding of their customers and employees
  • Create scalable systems and structures that enable research and design to take place
  • Enhance and bring customer and employee experiences to life through collaboration and teamwork
  • Enable, coach, and train others on the value of empathy and listening


Building a culture of customer centricity

Helped a non-profit increase their learning velocity around customers.

Creating empathy with learner personas

Increased company-wide customer understanding to inform selling, marketing, and acquisition of a non-profit learning product.

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I share about my experience with learning, research, and mindful leadership. I also frequently contribute to the User Interviews blog.

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I love speaking about all things learning, research, and mindfulness.

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